Accredited course Outline

Date retreived
22/07/2026 5:13 PM AWST

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Course In Consumer Behaviour

Course In Consumer Behaviour

Accredited course
National Code:
P0754
State Code:
0267
TGA Status:
Draft
DTWD Status:
Approved
State Implementation and Classification
Approved Date
10/11/1994
Field of Education
080505 - Marketing
AQF Level
Course In
Nominal Hours
60
Duration
Unspecified
Stream of Study
Operatives (3100)
Accredited Date
Expiry Date
31/12/1999
VET Act Classifier
C
VET Act Conditions
Description

To provide participants with an understanding of consumer behaviour in terms of
the actions and decision processes of individuals and organisations involved in
discovering, evaluating, acquiring, consuming and disposing of products and
services in order to make marketing decisions leading to greater customer
satisfaction.

To provide participants with the opportunity to undertake a field study
research assignment with a retail enterprise to be able to formulate an entry
level project on selling techniques.

Schedule
1. CORE
State Code National Code Title Hours Type
21068 Consumer Behaviour 60 Module
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