Unit of competency Outline

Date retreived
23/07/2026 1:43 PM AWST

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Maintain customer aftermarket relations

Maintain customer aftermarket relations

Unit of competency
National Code
AURSAA2002
State Code
WF351
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
17/01/2013
State Implementation and Classification
Approved Date
16/07/2013
Field of Education
080501 - Sales
Original Release Date
16/07/2013
Nominal Hours
15
Description
This unit describes the performance outcomes required to work in an aftermarket role in customer relations. It covers communication processes, addressing customer needs, and other post-sale and service activities. No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Establish customer needs
  • 1.1. Customer needs are regularly monitored via formal and informal communication channels
  • 1.2. Products and services are assessed against customer needs to determine the ability of the workplace to meet customer aftermarket needs
  • 1.3. Trends in customer service needs are documented and reported to appropriate persons periodically for planning purposes
2. Update workplace customer database
  • 2.1. Customer database and documents are regularly updated and vital data is kept for existing and potential customers
  • 2.2. Customer data is maintained to ensure databases are current
  • 2.3. Information on customers’ sales and service history is gathered and entered into database
3. Process customer feedback
  • 3.1. Customer requirements are determined
  • 3.2. Customer requirements are responded to according to workplace policies and procedures
  • 3.3. Customer is contacted where appropriate to clarify and confirm feedback
  • 3.4. Response to customer is provided in a satisfactory manner that meets expectations
4. Maintain professional treatment of customer
  • 4.1. Workplace sales and service policy standards are regularly reviewed to ensure customer expectations are met
  • 4.2. Customer loyalty strategies are established and implemented to secure customer loyalty
  • 4.3. Customer service is provided in a professional manner
  • 4.4. Work activities are reviewed regularly to ensure customer requirements are met
  • 4.5. Staff are actively involved in providing customer information to improve sales and service operations and activities
RANGE STATEMENT
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Customer may include:
regular client
new client
person or workplace receiving product or service
person or workplace with the potential to receive product or service
colleague.
Communication may include:
email
Facebook
face-to-face
surveys
telephone
Twitter
written and verbal.
Database may include:
customer contact details
purchase history
services history
information and enquiry requests
special customer requests and needs
workplace customer rating
business, social and individual group listing.
Workplace policies and procedures may include:
workplace operational policies and procedures
workplace customer service policy
product manufacturer and component supplier specifications
legislative and regulatory requirements
industry codes of practice
customer follow-up procedures
post-sale and post-service workplace policy.
Customer loyalty may include:
product and services update
quality of products or services
complementary products or services
client reward schemes
credit or discount facilities
formal letters of thanks
promotional items
follow-up phone calls.
EVIDENCE GUIDE
The evidence guide provides advice on assessment and must be read in conjunction with the Performance Criteria, required Skills and Knowledge, the Range Statement and the Assessment Guidelines for the Training Package.
Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
The evidence required to demonstrate competency in this unit must be relevant to workplace operations and satisfy all of the requirements of the performance criteria and required skills and knowledge.
A person who demonstrates competency in this unit must be able to:
maintain relevant and current customer databases according to workplace policies and procedures
monitor, review and assess customer needs and trends
ensure appropriate treatment of customers.
Context of, and specific resources for assessment
Competency is to be assessed in the workplace or a simulated workplace environment that accurately reflects performance in a real workplace setting.
Assessment is to occur:
using standard workplace practices and procedures
following safety requirements
applying environmental constraints.
Assessment is to comply with relevant:
regulatory requirements
Australian standards
industry codes of practice.
The following resources must be made available for the assessment of this unit:
a workplace or simulated workplace
information relating to customer service
telephone directory
legislation and codes of practice
computer
database software
customer information and workplace policies and procedures
a range of customers with different requirements, real or simulated
a communication system or a range of communication equipment
real or simulated customer database.
Method of assessment
Assessment must satisfy the endorsed Assessment Guidelines of this Training Package.
Assessment methods must confirm consistency and accuracy of performance (over time and in a range of workplace relevant contexts) together with the application of required skills and knowledge.
Assessment methods must be by direct observation of tasks and include questioning on required skills and knowledge to ensure correct interpretation and application.
Competence in this unit may be assessed in conjunction with other units which together form part of a holistic work role.
Where applicable, reasonable adjustment must be made to work environments and training situations to accommodate the needs of diverse clients.
Assessment processes and techniques must be culturally sensitive and appropriate to the language, literacy and numeracy capacity of the candidate and the work being performed.
Replaced By
State Code National Code Title Type
AXB32 AURSAA002 Maintain customer aftermarket relations Unit of competency
State Code National Code Title Type
J389 AUR30112 Certificate III in Automotive Administration Qualification