Unit of competency Outline

Date retreived
22/07/2026 7:16 PM AWST

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Create a promotional display or stand

Create a promotional display or stand

Unit of competency
National Code
SITXMPR002A
State Code
S6726
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
01/01/2011
State Implementation and Classification
Approved Date
27/11/2009
Field of Education
080505 - Marketing
Original Release Date
27/11/2009
Nominal Hours
20
Description
This unit describes the performance outcomes, skills and knowledge required to create a display or stand for the promotion of a product or service. It requires the ability to identify the objectives of the promotion, determine who the audience will be, select all display components and assemble the display or stand. No licensing, legislative, regulatory or certification requirements apply to this unit at the time of endorsement.
Notes
Elements and Performance Criteria
1 Make preparations for display or stand.
  • 1.1 Identify display or stand objectives in consultation with appropriate colleagues.
  • 1.2 Obtain operational information to assist in display or standpreparation to allow time for adequate planning.
  • 1.3 Plan display or stand to meet the needs of target audience.
  • 1.4 Select and organise adequate display supplies and transportation arrangements according to display plan.
  • 1.5 Identify the need for and seek assistance from display specialists where appropriate.
2 Create the display.
  • 2.1 Create or dress the display or stand, making creative use of available materials and supplies.
  • 2.2 Use established display techniques to maximise the visual appeal of the display and reflect the nature of product or service being sold.
  • 2.3 Use display equipment correctly and safely.
  • 2.4 Check display or stand to ensure safety of colleagues and customers.
RANGE STATEMENT
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the performance criteria is detailed below.

Information to assist in display or stand preparation may include:
nature of display area, including booth and stage
floor plans
type of surface on which display is to be created
set-up times and duration
OHS requirements
budget allocation
need for utilities, such as electricity and water
need for waste management
security.


Display supplies may include:
furniture
collateral materials, such as brochures, posters, banners and organisational colours and logo
scissors
adhesives and velcro
pins
string
audiovisual systems, including videos and sound systems
floral arrangements and potted plants
balloons and other decorations
mobiles
computers.


Display techniques must include the use of:
fabric
flags
signs
printed materials
three-dimensional materials
freestanding display options
product samples
local produce
cultural artefacts.
EVIDENCE GUIDE
The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, the range statement and the Assessment Guidelines for this Training Package.

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
creation of a display or dressing of a promotional stand to meet specific objectives using accepted display techniques
ability to create display or stand in a well-organised and safe manner
creation of a display or dressing of a promotional stand within typical workplace time constraints that meet determined deadlines.


Context of and specific resources for assessment
Assessment must ensure:
creation of a display or promotional stand within commercially realistic promotional environments
use of display and promotional material commonly used by tourism and hospitality organisations.


Methods of assessment
A range of assessment methods should be used to assess the practical skills and knowledge required to create a promotional display or stand. The following examples are appropriate for this unit:
evaluation of the creativity and visual appeal of a display created by the candidate
case studies to assess application of different display techniques to typical industry promotional situations
written and oral questioning or interview to test knowledge of basic and different visual merchandising techniques
written and oral questioning or interview to test knowledge of safe working practices
review of portfolios of evidence and third-party workplace reports of on-the-job performance by the candidate.
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example:
SITXMPR004A Coordinate marketing activities
SITXCOM005A Make presentations.


Assessing employability skills
Employability skills are integral to effective performance in the workplace and are broadly consistent across industry sectors. How these skills are applied varies between occupations and qualifications due to the different work functions and contexts.
Employability skills embedded in this unit should be assessed holistically with other relevant units that make up the skill set or qualification and in the context of the job role.
Replaces
State Code National Code Title Type
C4682 THTSMA02B Create a promotional display/stand Unit of competency
Replaced By
State Code National Code Title Type
WF806 SITXMPR402 Create a promotional display or stand Unit of competency