Unit of competency Outline

Date retreived
22/07/2026 12:54 AM AWST

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Analyse and communicate industry information

Analyse and communicate industry information

Unit of competency
National Code
CPCCBC4030
State Code
OCM60
TGA Status
Current
DTWD Status
Approved
Current Release Number
1.00
Current Release Date
27/11/2020
State Implementation and Classification
Approved Date
01/06/2021
Field of Education
080501 - Sales
Original Release Date
01/06/2021
Nominal Hours
20
Description
This unit of competency specifies the skills and knowledge required to research, analyse and communicate information about the building and construction industry environment and opportunities. It includes identifying competition and informing clients of investment opportunities.It applies to sales consultants and other professionals within the building and construction industry responsible for the marketing and sale of new residential or commercial constructions.This unit of competency is suitable for people operating with autonomy. A person working at this level would be expected to take responsibility for analysing and communicating industry information.No licensing, legislative or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1 Review building industry environment.
  • 1.1 Identify the internal and external operating factors of the building and construction operating environment.
  • 1.2 Identify economic factors impacting on the housing industry.
  • 1.3 Collate information on geographic location of new subdivisions and characteristics and availability of land.
  • 1.4 Research the impact of social factors affecting the building and construction industry.
  • 1.5 Recognise and note personal perceptions of potential clients.
2 Identify competition to building and investment.
  • 2.1 Investigate financial factors that support and oppose investment.
  • 2.2 Identify strengths and weaknesses of other competitive markets which compete for investments.
  • 2.3 Analyse industry products or services to benefit the customer.
  • 2.4 Determine the capacity to meet potential client requirements.
3 Communicate industry information.
  • 3.1 Use organisational operating structures and industry productivity information effectively to attract customers.
  • 3.2 Interact and engage with the client to determine their needs.
  • 3.3 Explain the benefits of the industry's housing as a form of investment.
  • 3.4 Communicate the competitive nature of the industry marketplace as a strength benefiting the client.
  • 3.5 Explain alternative opportunities in speculative and project construction to the client.
No information
No information
Replaces
State Code National Code Title Type
W9267 CPCCBC4030A Analyse and communicate industry information Unit of competency
State Code National Code Title Type
BGE3 CPC40320 Certificate IV in Building Project Support Qualification