Unit of competency Outline
Date retreived
22/07/2026 3:37 AM AWST
22/07/2026 3:37 AM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Originate and refine hair design concepts
Originate and refine hair design concepts
Unit of competency
National Code
SIHHTLS708A
SIHHTLS708A
State Code
D8731
D8731
TGA Status
Replaced
Replaced
DTWD Status
Replaced
Replaced
State Implementation and Classification
Approved Date
08/11/2011
Field of Education
110303 - Hairdressing
Original Release Date
08/11/2011
Nominal Hours
40
Description
This unit describes the performance outcomes, skills and knowledge required to originate and refine hair design concepts for products, programs, or services to an operational level.
Notes
Elements and Performance Criteria
1. Evaluate and explore needs and opportunities.
- 1.1. Research and evaluate existing information that informs new hair design concept development.
- 1.2. Expand the potential of new ideas that are outside the boundaries of ordinary thinking.
- 1.3. Identify and analyse factors that could have an impact on ideas or concepts to be developed, including potential for commercialisation.
- 1.4. Research and evaluate relevant ideas and approaches from other hairdressing practitioners with consideration of intellectual property, moral rights and copyright requirements.
- 1.5. Develop preliminary ideas on innovative and different ways to address needs and opportunities.
- 1.6. Evaluate and agree on broad parameters for developing ideas and concepts to meet market requirements in consultation with relevant stakeholders.
2. Develop a range of creative approaches for innovative hair designs.
- 2.1. Develop a range of creative thinking techniques to generate innovative and creative hair design concepts to address identified needs.
- 2.2. Challenge, test and experiment with different concepts and ideas as part of a collaborative process.
- 2.3. Evaluate concepts in terms of their suitability for the target audience or purpose, their feasibility and their commercial potential.
- 2.4. Take account of social, ethical and environmental issues as concepts and ideas are generated and discussed.
- 2.5. Identify and evaluate resources required to achieve desired creative and innovative outcomes.
- 2.6. Evaluate the effectiveness of different strategies for achieving desired outcomes.
- 2.7. Select concepts or approaches that achieve required outcomes in an innovative and feasible way.
- 2.8. Present proposed concepts or approaches in an appropriate format.
3. Refine hair design concepts.
- 3.1. Ensure concept development process is open to ongoing refinement and testing.
- 3.2. Seek input and feedback on concepts from relevant stakeholders.
- 3.3. Seek specialist advice on creative and technical aspects of proposals as required.
- 3.4. Compare concepts with best practice examples of similar products, programs, processes or services.
- 3.5. Use a range of creative and practical criteria to determine the advantages and disadvantages of different concepts.
- 3.6. Evaluate constraints on the realisation of concepts or ideas.
- 3.7. Refine proposals based on analysis and feedback.
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
creative brief
market research
organisational vision
personal vision and creative aspiration.
Ways to explore
challenging existing assumptions and preconceptions
considering radical change to the way things are done
exploring practice in a totally different industry context
investigating the use of new media
involving collaboration with professionals in different sectors
making connections between seemingly unrelated activities.
codes of practice
content
cost effectiveness
Indigenous laws and protocols
level of skill and understanding required for implementation
nature and size of target audience
organisational charter and policies
purpose, such as:
advertising or marketing
commercial
educational
entertainment
information
relevant legislation, such as:
copyright and intellectual property
privacy
results of market research
revenue raised by existing market share
technical feasibility.
hair product manufacturers and suppliers
event organisers
designers and other creative personnel
directors
external suppliers
information technology personnel
management
program producers
technical specialists
writers.
brainstorming:
bulletin board
buzz session
computer-aided
sequencing
stop and go
graphic organisers:
concept fans
visual maps
webbing
lateral thinking games
making associations
mind mapping
morphological analysis
sub-culture surfing
trigger words
use of metaphors and analogies
vision circles
visualisation.
facilities
printed material
specialist equipment
specialist staff
training.
concept maps
electronic presentations to promote the concept.
cost effectiveness
evaluation against competing priorities
fit with personal vision and aspirations
fit with strategic directions of organisation
fit with target market needs
how innovative the concept is
level of risk
potential benefits
technical feasibility
time to realise the concept.
availability of resources and equipment
availability of skilled experts and personnel
cost
level of technical difficulty
limited funding sources
limited potential for commercialisation
time.
creative brief
market research
organisational vision
personal vision and creative aspiration.
Ways to explore
challenging existing assumptions and preconceptions
considering radical change to the way things are done
exploring practice in a totally different industry context
investigating the use of new media
involving collaboration with professionals in different sectors
making connections between seemingly unrelated activities.
codes of practice
content
cost effectiveness
Indigenous laws and protocols
level of skill and understanding required for implementation
nature and size of target audience
organisational charter and policies
purpose, such as:
advertising or marketing
commercial
educational
entertainment
information
relevant legislation, such as:
copyright and intellectual property
privacy
results of market research
revenue raised by existing market share
technical feasibility.
hair product manufacturers and suppliers
event organisers
designers and other creative personnel
directors
external suppliers
information technology personnel
management
program producers
technical specialists
writers.
brainstorming:
bulletin board
buzz session
computer-aided
sequencing
stop and go
graphic organisers:
concept fans
visual maps
webbing
lateral thinking games
making associations
mind mapping
morphological analysis
sub-culture surfing
trigger words
use of metaphors and analogies
vision circles
visualisation.
facilities
printed material
specialist equipment
specialist staff
training.
concept maps
electronic presentations to promote the concept.
cost effectiveness
evaluation against competing priorities
fit with personal vision and aspirations
fit with strategic directions of organisation
fit with target market needs
how innovative the concept is
level of risk
potential benefits
technical feasibility
time to realise the concept.
availability of resources and equipment
availability of skilled experts and personnel
cost
level of technical difficulty
limited funding sources
limited potential for commercialisation
time.
The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.
Overview of assessment
Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
development of hair design concepts, substantiated and supported with sufficient information to allow for implementation to occur
knowledge of legal requirements that affect work in a given industry context.
Context of and specific resources for assessment
Assessment must ensure access to:
a range of real work situations which includes involvement in other related activities relevant to this environment
the full range of background information required to evaluate the operational factors that will affect the implementation of concepts
interaction with others to reflect the collaborative nature of the concept development process.
For further guidance on the use of an appropriate simulated environment, refer to the Assessment Guidelines in this Training Package.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
direct questioning combined with review of portfolios of evidence and third-party workplace reports of on-the-job performance
evaluation of concepts generated by the candidate, of the processes used to generate and test the ideas and the material developed to support the concept
debate and discussion with the candidate to assess knowledge of the operational context and the broader factors that impact on concept development
evaluation of presentation or 'pitch' made by the candidate in relation to a particular concept
verbal or written questioning to assess knowledge of cultural, social and environmental issues and impacts to be considered in developing new concepts.
Guidance information for assessment
A unit of competency describes an individual skill but people rarely perform one skill at a time. Many skills are combined on a day-to-day basis in the workplace as part of work processes. This does not mean that each skill described by a unit of competency is prerequisite to another-they are related skills.
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example:
SIHHTLS705A Conceive, develop and realise innovative hairdressing concepts for media
Overview of assessment
Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
development of hair design concepts, substantiated and supported with sufficient information to allow for implementation to occur
knowledge of legal requirements that affect work in a given industry context.
Context of and specific resources for assessment
Assessment must ensure access to:
a range of real work situations which includes involvement in other related activities relevant to this environment
the full range of background information required to evaluate the operational factors that will affect the implementation of concepts
interaction with others to reflect the collaborative nature of the concept development process.
For further guidance on the use of an appropriate simulated environment, refer to the Assessment Guidelines in this Training Package.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
direct questioning combined with review of portfolios of evidence and third-party workplace reports of on-the-job performance
evaluation of concepts generated by the candidate, of the processes used to generate and test the ideas and the material developed to support the concept
debate and discussion with the candidate to assess knowledge of the operational context and the broader factors that impact on concept development
evaluation of presentation or 'pitch' made by the candidate in relation to a particular concept
verbal or written questioning to assess knowledge of cultural, social and environmental issues and impacts to be considered in developing new concepts.
Guidance information for assessment
A unit of competency describes an individual skill but people rarely perform one skill at a time. Many skills are combined on a day-to-day basis in the workplace as part of work processes. This does not mean that each skill described by a unit of competency is prerequisite to another-they are related skills.
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example:
SIHHTLS705A Conceive, develop and realise innovative hairdressing concepts for media
Replaced By
| State Code | National Code | Title | Type |
|---|---|---|---|
| WG857 | SIHHTLS808 | Originate and refine hair design concepts | Unit of competency |
| State Code | National Code | Title | Type |
|---|---|---|---|
| D592 | SIH70111 | Graduate Certificate In Hairdressing Creative Leadership | Qualification |