Elements and Performance Criteria

RANGE STATEMENT
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Structure and operation may include:
distribution channels for products and services
industry sectors and their products and services
key contacts and support networks
major industry bodies and associations
prominent practitioners and practices
relationship with other creative arts industry sectors
specific features of local and regional industry sectors, including their relationship with local community.
Creative arts industries may include:
Entertainment
Film, Television, Radio and Interactive Media
Museums and Library Services
Music
Visual Arts, Craft and Design.
Appropriate sources may include:
agents and artists' managers
copyright representatives
discussions with current industry practitioners, colleagues and community groups
electronic and print media, including news, reviews and articles
employee and industry association representatives
events, including industry functions, conferences, trade fairs, community activities, expositions, exhibitions, festivals and social events
government bodies and associated publications
induction kits
industry managers
internet
libraries and telephone books
peak copyright organisations
personal observations and experience
reference books, industry information sheets, magazines and journals
retail and wholesale suppliers of products and services
technical publications
training programs, seminars, conferences, symposiums, workshops, master classes and other professional development opportunities
union publications (e.g. newsletters, magazines, bulletins and letters) and other sources of industrial relations information.
Employment obligations and opportunities may include:
career opportunities and career paths
codes of conduct and codes of ethics
employer bodies and professional associations
employment conditions
employment contracts and job descriptions
industrial relations issues, including award provisions, enterprise bargaining agreements and non-award areas
roles, responsibilities and employment rights of individuals and contracted freelance workers
unions.
New technology may include:
advances in any type of equipment or technology used within the industry
likely effects of new technology on current work practices and the structure of the industry
sources of technical advice and support
ways of upgrading skills to allow for the use of new technology.
Laws and regulations may include:
anti-discrimination
consumer protection
contempt of court
copyright
defamation
duty of care
environmental issues
equal employment opportunity
industrial relations, awards and enterprise agreements
insurance issues
intellectual property
libel
obscenity
OHS
plagiarism
privacy legislation
racial vilification
slander.
Current issues of concern may include:
changing nature of the marketplace, including marketing and production of products and services
cultural protocols
funding policies
government initiatives
importing and exporting issues
industry contraction or expansion
insurance issues
taxation issues
trends in industry practice.

EVIDENCE GUIDE
The Evidence Guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
ability to source industry information
ability to seek appropriate assistance to collect industry information
ability to apply industry information to day-to-day work activities to enhance work outcomes
understanding of the ways in which to maintain currency of industry knowledge.

Context of and specific resources for assessment
This unit of competency applies to a range of creative arts industry sectors. The focus of assessment will therefore depend on the industry sector involved. Assessment must be customised to meet the needs of the particular industry sector in which performance is being assessed. Assessment should only address those variable circumstances, listed in the range statement, which apply to the chosen context.

Assessment must ensure:
access to appropriate technology to collect, download and store industry information
access to a range of relevant and current industry information
access to appropriate learning and assessment support when required
use of culturally appropriate processes and techniques appropriate to the language and literacy capacity of learners and the work being performed.

Method of assessment
The following assessment methods are appropriate for this unit:
direct observation of the candidate collecting and organising industry information
case studies to assess ability to apply knowledge to different industry contexts and situations
written or oral questioning to test knowledge of the different aspects or distinguishing features of the creative arts industries
review of portfolios of evidence and third-party workplace reports of on-the-job performance, including authenticated samples of work in collecting and organising industry information.

Guidance information for assessment
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended.