Unit of competency Outline
Date retreived
22/07/2026 8:04 PM AWST
22/07/2026 8:04 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Identify material suitable for media publication
Identify material suitable for media publication
Unit of competency
National Code
DEFPA002
DEFPA002
State Code
AVV49
AVV49
TGA Status
Replaced
Replaced
DTWD Status
Replaced
Replaced
State Implementation and Classification
Approved Date
Field of Education
080505 - Marketing
Original Release Date
Nominal Hours
0
Description
This unit covers the competency required to identify material which is suitable for publication in all forms of media.It includes the identification of a story through personal initiative or following direction from a supervisor. It covers information which comes from within the organisation and as well as material from external sources. It requires the judgement of the newsworthiness of material No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication. In a Defence context, this means that there is no civilian need to hold this unit in order to meet licensing, legislative, regulatory or certification requirements.
Notes
Elements and Performance Criteria
1. Identify/locate sources for potential stories
- 1.1 Material about organisational issues and current affairs is obtained from a wide variety of sources, read and analysed.
- 1.2 A network of contacts is maintained and engaged regularly.
- 1.3 A professional resource collection is maintained.
- 1.4 Trends in audience interests are identified and recorded.
- 1.5 Information is assessed for newsworthiness and likely audience appeal.
2. Identify relevant public affairs objectives
- 2.1 Public affairs objectives and constraints are identified and factored into planning.
- 2.2 Client needs are identified and factored into planning.
3. Establish likely story ‘angle’
- 3.1 Relevant factors affecting research for stories are identified.
- 3.2 An approach to the potential story is identified and clearance is obtained from the supervisor.
The Range Statement relates to the Unit of Competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording in the Performance Criteria is detailed below.
Public affairs objectives may include
organisation’s internal communications objectives
internal clients (such as commanders, headquarters or policy areas) objectives
publication objectives for communicating information
Public affairs objectives may include
organisation’s internal communications objectives
internal clients (such as commanders, headquarters or policy areas) objectives
publication objectives for communicating information
The evidence guide provides advice on assessment and must be read in conjunction with the Performance Criteria, Required Skills and Knowledge, the Range Statement and the Assessment Guidelines for this Training Package.
Critical aspects for assessment and evidence required to demonstrate competency in this unit
Assessment must confirm the ability to:
identify information that is newsworthy and suitable for publication, through personal initiative or following direction from supervisor
identify current affairs and organisation’s issues
apply communication ethics that are relevant to the audience and organisation
Consistency in performance
Competency should be demonstrated over time and should be observed in a range of actual or simulated work contexts.
Context of and specific resources for assessment
Context of assessment
Competency should be assessed in the workplace or under conditions that accurately simulate a realistic workplace in accordance with all relevant legislation and organisation requirements.
Evidence should be gathered while observing the individual identify information that is newsworthy and suitable for publication and demonstrate an awareness of current affairs and organisational issues. The application of communication ethics that are relevant to the audience and organisation are to be observed.
Specific resources for assessment
Access is required to:
relevant standards, policy and instructions related to public affairs
Critical aspects for assessment and evidence required to demonstrate competency in this unit
Assessment must confirm the ability to:
identify information that is newsworthy and suitable for publication, through personal initiative or following direction from supervisor
identify current affairs and organisation’s issues
apply communication ethics that are relevant to the audience and organisation
Consistency in performance
Competency should be demonstrated over time and should be observed in a range of actual or simulated work contexts.
Context of and specific resources for assessment
Context of assessment
Competency should be assessed in the workplace or under conditions that accurately simulate a realistic workplace in accordance with all relevant legislation and organisation requirements.
Evidence should be gathered while observing the individual identify information that is newsworthy and suitable for publication and demonstrate an awareness of current affairs and organisational issues. The application of communication ethics that are relevant to the audience and organisation are to be observed.
Specific resources for assessment
Access is required to:
relevant standards, policy and instructions related to public affairs
Replaced By
| State Code | National Code | Title | Type |
|---|---|---|---|
| BBC11 | DEFDPA002 | Identify material suitable for media publication | Unit of competency |
