Unit of competency Outline
Date retreived
22/07/2026 9:04 PM AWST
22/07/2026 9:04 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Communicate and sell design concepts
Communicate and sell design concepts
Unit of competency
National Code
LMTFD4005B
LMTFD4005B
State Code
W7224
W7224
TGA Status
Replaced
Replaced
DTWD Status
Replaced
Replaced
State Implementation and Classification
Approved Date
24/10/2014
Field of Education
080501 - Sales
Original Release Date
24/10/2014
Nominal Hours
30
Description
This unit covers the skills and knowledge to use design tools such as story boards and inspiration boards to communicate and sell design concepts to other fashion industry professionals.
Notes
Elements and Performance Criteria
1 Interpret design brief
- 1.1 Key requirements for design concept are identified according to OHS practices.
- 1.2 Impact of target market on design process is identified.
2 Develop inspiration board
- 2.1 Sources of design ideas are identified.
- 2.2 Principles of design are applied to inspirational development.
- 2.3 Inspirational items are collected and collated for presentation.
- 2.4 Inspiration board is developed to communicate sources of inspiration.
- 2.5 Inspiration board is reviewed against design brief.
3 Develop story board to meet design brief
- 3.1 Key elements of storyboard are identified.
- 3.2 Garment concepts are developed based on design brief and inspiration board.
- 3.3 Suitable fabrics and colour palette are selected.
- 3.4 Storyboard is produced to reflect design brief.
4 Present design tools
- 4.1 Design tools are used to communicate concepts based on design brief.
- 4.2 Feedback is sought on design concepts and modifications made as required.
5 Sell design concepts
- 5.1 Interests of fashion industry professionals are identified and made central to promotion of ideas and concepts.
- 5.2 Benefits and features of design concepts are explained and promoted.
- 5.3 Design concepts are linked to design brief.
- 5.4 Presentation skills are used to sell design concepts.
- 5.5 Feedback and questions are invited and responded to appropriately.
- 5.6 Commitment to design concept or further development is sought and confirmed as appropriate.
RANGE STATEMENT
The Range Statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the Performance Criteria, is detailed below. Add any essential operating conditions that may be present with training and assessment depending on the work situation, needs if the candidate, accessibility of the item, and local industry and regional contexts.
Legislative/regulatory requirements
All work must comply with relevant Federal and State or Territory legislative or regulatory requirements.
OHS practices
OHS practices must include hazard identification and control, risk assessment and implementation of risk reduction measures specific to the tasks described by this unit and may include:
manual handling techniques
standard operating procedures
personal protective equipment
safe materials handling
taking of rest breaks
ergonomic arrangement of workplaces
following marked walkways
safe storage of equipment
housekeeping
reporting accidents and incidents
other OHS practices relevant to the job and enterprise
Key requirements may include:
budget
type of garment
style requirements
target market
Principles of design may include:
repetition
gradation
rhythm
radiation
harmony
contrast
dominance
proportion
balance
unity
Key elements may include:
fabrics
colours
sketches
shapes
textures
Interests may include:
appealing to target market
price range
market position
construction strategies
promotion opportunities
themes
corporate goals
timing
international fashion influences
use in mass media
Fashion industry professionals may include:
senior designers and patternmakers
clients
management
buyers
media
Presentation skills may include:
effective verbal and non-verbal communication
active listening
use of appropriate communication tools
positive language
clear statement of main points
interpersonal communication skills
The Range Statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the Performance Criteria, is detailed below. Add any essential operating conditions that may be present with training and assessment depending on the work situation, needs if the candidate, accessibility of the item, and local industry and regional contexts.
Legislative/regulatory requirements
All work must comply with relevant Federal and State or Territory legislative or regulatory requirements.
OHS practices
OHS practices must include hazard identification and control, risk assessment and implementation of risk reduction measures specific to the tasks described by this unit and may include:
manual handling techniques
standard operating procedures
personal protective equipment
safe materials handling
taking of rest breaks
ergonomic arrangement of workplaces
following marked walkways
safe storage of equipment
housekeeping
reporting accidents and incidents
other OHS practices relevant to the job and enterprise
Key requirements may include:
budget
type of garment
style requirements
target market
Principles of design may include:
repetition
gradation
rhythm
radiation
harmony
contrast
dominance
proportion
balance
unity
Key elements may include:
fabrics
colours
sketches
shapes
textures
Interests may include:
appealing to target market
price range
market position
construction strategies
promotion opportunities
themes
corporate goals
timing
international fashion influences
use in mass media
Fashion industry professionals may include:
senior designers and patternmakers
clients
management
buyers
media
Presentation skills may include:
effective verbal and non-verbal communication
active listening
use of appropriate communication tools
positive language
clear statement of main points
interpersonal communication skills
The Evidence Guide provides advice on assessment and must be read in conjunction with the Performance Criteria, Required Skills and Knowledge, the Range Statement and the Assessment Guidelines for the Training Package.
Critical aspects of evidence
Demonstrates skills and knowledge to:
complete inspiration and storyboards
apply design principles
communicate design concepts
interpret and respond to a design brief
sell features and benefits of design concepts
use presentation skills
apply all quality criteria
convey all necessary information
apply OHS practices in work operations
maintain accurate records
Consistency in performance
Consistently applies skills and knowledge when:
organising work
completing tasks
identifying improvements
using workplace practices
using OHS practices
recording and reporting accidents and incidents
assessing operational readiness of equipment used and work processes
recognising and adapting to cultural differences in the workplace, including modes of behaviour and interactions
completing work systematically with attention to detail without damage to goods and equipment
Resource implications
Access is required to real or appropriately simulated situations, including work areas, materials and equipment, and to information on workplace practices and OHS practices.
Context for assessment
Assessment may occur on the job or in an appropriately simulated environment.
Interdependent assessment
This unit may be assessed independently or in combination with other relevant units.
Critical aspects of evidence
Demonstrates skills and knowledge to:
complete inspiration and storyboards
apply design principles
communicate design concepts
interpret and respond to a design brief
sell features and benefits of design concepts
use presentation skills
apply all quality criteria
convey all necessary information
apply OHS practices in work operations
maintain accurate records
Consistency in performance
Consistently applies skills and knowledge when:
organising work
completing tasks
identifying improvements
using workplace practices
using OHS practices
recording and reporting accidents and incidents
assessing operational readiness of equipment used and work processes
recognising and adapting to cultural differences in the workplace, including modes of behaviour and interactions
completing work systematically with attention to detail without damage to goods and equipment
Resource implications
Access is required to real or appropriately simulated situations, including work areas, materials and equipment, and to information on workplace practices and OHS practices.
Context for assessment
Assessment may occur on the job or in an appropriately simulated environment.
Interdependent assessment
This unit may be assessed independently or in combination with other relevant units.
Replaces
| State Code | National Code | Title | Type |
|---|---|---|---|
| W6517 | LMTFD4005A | Communicate and sell design concepts | Unit of competency |
Replaced By
| State Code | National Code | Title | Type |
|---|---|---|---|
| BAW89 | MSTFD4005 | Communicate and sell design concepts | Unit of competency |
| State Code | National Code | Title | Type |
|---|---|---|---|
| W396 | LMT60307 | Advanced Diploma of Applied Fashion Design and Technology | Qualification |
| W391 | LMT50307 | Diploma of Applied Fashion Design and Technology | Qualification |
| W387 | LMT41007 | Certificate IV in Applied Fashion Design and Technology | Qualification |
| D668 | CUV40311 | Certificate IV in Design | Qualification |
| W394 | LMT50607 | Diploma of Fashion and Textiles Merchandising | Qualification |
| W389 | LMT41207 | Certificate IV in Fashion and Textiles Merchandising | Qualification |
| W398 | LMT60507 | Advanced Diploma of Fashion and Textiles Merchandising | Qualification |
| W397 | LMT60407 | Advanced Diploma of Textile Design and Development | Qualification |
| W393 | LMT50507 | Diploma of Textile Design and Development | Qualification |
| W388 | LMT41107 | Certificate IV in Textile Design and Development | Qualification |