Unit of competency Outline

Date retreived
22/07/2026 3:18 PM AWST

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Apply visual communication theory to photo imaging practice

Apply visual communication theory to photo imaging practice

Unit of competency
National Code
CUAPHI531
State Code
ODH18
TGA Status
Current
DTWD Status
Approved
Current Release Number
1.00
Current Release Date
16/04/2021
View on TGA
State Implementation and Classification
Approved Date
26/11/2021
Field of Education
100303 - Photography
Original Release Date
26/11/2021
Nominal Hours
50
Description
This unit describes the skills and knowledge required to research, implement and evaluate the role of visual communication theory in photo imaging work. The unit applies to those who research and evaluate visual communication theory and use it to inform their practice.No licensing, legislative or certification conditions apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Research role of photo imaging in visual communication
  • 1.1 Investigate theories and commentators on conceptualisation, production and use of photo images
  • 1.2 Investigate use of photo images in various modes and media
  • 1.3 Evaluate meaning of photo image in context of its use and effectiveness with target audience
  • 1.4 Critique a range of photo images and themes according to visual communication theory
2. Use visual communication in photo imaging practice
  • 2.1 Determine target audience and intent of work for photo images
  • 2.2 Apply photo image themes and selected aspects of visual communication theory to photo images
  • 2.3 Produce photo images using range of visual communication modes and media
3. Evaluate visual communication in photo imaging practice
  • 3.1 Evaluate effectiveness of visual communication in production of photo images
  • 3.2 Evaluate how applying visual communication theories to photo images impacts on own creative practice, equipment needs and work opportunities
No information
No information
Replaces
State Code National Code Title Type
AWH69 CUAPHI501 Apply visual communication theory to photo imaging practice Unit of competency