Unit of competency Outline
Date retreived
22/07/2026 11:10 PM AWST
22/07/2026 11:10 PM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Develop a product and service range
Develop a product and service range
Unit of competency
National Code
SHBXPSM004
SHBXPSM004
State Code
AWX96
AWX96
TGA Status
Current
Current
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
12/10/2016
Field of Education
110303 - Hairdressing
Original Release Date
12/10/2016
Nominal Hours
45
Description
This unit describes the performance outcomes, skills and knowledge required to investigate, plan for and update a range of products and services at regular intervals. It requires the ability to continually analyse the market, choose and introduce products, negotiate the cost of supply, determine pricing policies and monitor quality.This unit applies to all single or multiple outlet businesses providing beauty treatments, hairdressing or barbering services. It applies to senior managers and small business owners who operate with significant autonomy and are responsible for making strategic business management and operational decisions.No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Analyse market.
- 1.1.Identify business client groups and analyse their product and service preferences.
- 1.2.Review performance of product and service range to identify demand and seasonal variations.
- 1.3.Identify opportunities to improve product and service range.
- 1.4.Research and identify potential new products and services, evaluate supplier claims, benefits for clients and potential safety risks.
- 1.5.Identify market competition for specific products and services.
2. Plan product and service range.
- 2.1.Assess existing product and service range against business objectives, market analysis and sales performance.
- 2.2.Evaluate new techniques and equipment and assess workforce skills, knowledge and training required to introduce.
- 2.3.Identify space and equipment requirements for product display and service delivery.
- 2.4.Determine optimum product and service mix considering all factors and according to market analysis.
3. Negotiate supply and maximise profit.
- 3.1.Negotiate cost of supply to maximise profit margins.
- 3.2.Negotiate terms of trade with suppliers.
- 3.3.Convey complete and accurate records of negotiations and agreements to appropriate personnel.
- 3.4.Determine pricing policies for products and services according to nett profit margin required.
- 3.5.Develop product and service assessment checks and regularly calculate contributions against budgeted sales targets.
4. Introduce new products and services.
- 4.1.Update product and service range at regular intervals.
- 4.2.Inform staff of new product and service range, and implement relevant staff training.
- 4.3.Demonstrate and promote new products and services to staff.
- 4.4.Rationalise or delete non-performing products or services.
- 4.5.Consolidate stock to maximise sales and minimise adverse effects on profit.
5. Monitor quality.
- 5.1.Establish specifications for quality of supplier merchandise.
- 5.2.Monitor merchandise quality during supply and delivery process and rectify deficiencies.
- 5.3.Check stock return figures and analyse against target figures.
- 5.4.Evaluate product and service range regularly against staff and client feedback and amend as required.
No information
No information
Replaces
| State Code | National Code | Title | Type |
|---|---|---|---|
| D4804 | SIBXRES501A | Investigate new products and services | Unit of competency |
| State Code | National Code | Title | Type |
|---|---|---|---|
| BAA2 | SHB50216 | Diploma of Salon Management | Qualification |