Accredited course Outline
22/07/2026 12:33 PM AWST
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Advanced Diploma of Art (Visual Art and Studio Marketing)
Advanced Diploma of Art (Visual Art and Studio Marketing)
11857WA
7460
Replaced
Replaced
State Implementation and Classification
Description
To provide professional training integrating visual arts and business practices which will enhance proficiency in arts related industries and assist the artist in achieving economic independence.
This course has been designed as a career pathway for participants to gain employment opportunities as practising artists with specialist marketing and small business skills, or enhance the career pathways for graduates in a wide range of employment areas.
Schedule
1. CORE
Year 1 - Semester 1
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14615 | Art Research Techniques 100 | 34 | Module | |
| 38048 | Computer Awareness | 51 | Module | |
| 14573 | Design Process 102 | 51 | Module | |
| 14842 | Material and Records 1 | 51 | Module | |
| 14963 | Occ Health and Safety in the Visual Arts | 20 | Module | |
| 14979 | Studio Marketing 1 | 34 | Module | |
| 14843 | Theme and Concept Development | 51 | Module | |
| 14767 | Tools and Equipment | 51 | Module | |
| 14745 | Visual Exploration 1 | 51 | Module |
2. CORE
Year 1 - Semester 2
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14984 | Art Theory (Visual Culture) 1 | 40 | Module | |
| 14392 | Design Exploration | 51 | Module | |
| 38068 | Digital Graphics | 68 | Module | |
| 14985 | Materials and Records 2 | 51 | Module | |
| 14989 | Studio Marketing 2 (Marketing and Market Research) | 34 | Module | |
| 14987 | Theme and Concept Development 2 | 51 | Module | |
| 14986 | Tools and Equipment 2 | 51 | Module | |
| 14988 | Visual Exploration 2 | 51 | Module |
3. CORE
Year 2 - Semester 1 Plus 204 hours of modules from the Group 1 Electives.
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14998 | Art Theory (Visual Culture) 2 | 40 | Module | |
| 14525 | Packaging and Point-of-sale Design 104 | 34 | Module | |
| 14994 | Project Development 1 | 51 | Module | |
| 14990 | Studio Marketing 3 (Bookkeeping/Taxation/Income and Expenditure) | 34 | Module |
4. CORE
Year 2 - Semester 2 Plus 204 hours of modules from the Group 1 Electives.
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14964 | An Introduction to Public and Community Arts | 40 | Module | |
| 14999 | Art Theory (Visual Culture) 3 | 40 | Module | |
| 14995 | Project Development 2 | 51 | Module | |
| 14991 | Studio Marketing 4 - Advertising and Promotion | 34 | Module |
5. CORE
Year 3 - Semester 1 Plus 255 hours of modules from the Group 1 Electives.
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14949 | Art Theory (Visual Culture) 4 | 40 | Module | |
| 14996 | Project Development 3 | 51 | Module | |
| 14992 | Studio Marketing 5 (Costing and Pricing Systems) | 34 | Module |
6. CORE
Year 3 - Semester 2 Plus 255 hours of modules from the Group 1 Electives.
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| 14962 | Art Theory (Visual Culture) 5 | 40 | Module | |
| 14997 | Project Development 4 | 51 | Module | |
| 14993 | Studio Marketing 6 - Marketing Strategy (Management and Overview) | 34 | Module |
7. ELECTIVES
GROUP 1