Unit of competency Outline

Date retreived
22/07/2026 10:17 PM AWST

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Build international client relationships

Build international client relationships

Unit of competency
National Code
BSBREL501
State Code
AUK04
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
25/03/2015
State Implementation and Classification
Approved Date
15/09/2015
Field of Education
080509 - Public Relations
Original Release Date
15/09/2015
Nominal Hours
40
Description
This unit describes the skills and knowledge required to build effective international client relationships including analysing, identifying and applying culturally appropriate communication strategies.It applies to individuals with managerial responsibility including planning, implementing and evaluating their own work and/or the work of a team.No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Build interpersonal communication strategies
  • 1.1 Establish database of international clients applying relevant fields
  • 1.2 Establish and note preferred mode of communication for international clients
  • 1.3 Take into account the influence of geographic separation in establishing preferred mode of communication with international clients
  • 1.4 Use a diary of communications with international clients to provide a reminder to facilitate regular contact with international clients
  • 1.5 Establish a record-keeping strategy for communications with international clients
2. Analyse and identify culturally appropriate communication strategies with clients
  • 2.1 Identify sources of information relating to culturally appropriate styles of communication for specific cultural groups among international clients
  • 2.2 Analyse and note, using available information sources, culturally appropriate styles of communication for specific cultural groups among international clients
3. Apply culturally appropriate communication strategies with clients
  • 3.1 Use preferred client communication styles and modes of communication with international clients
  • 3.2 Use culturally appropriate verbal and non-verbal communication processes to establish rapport with international clients
  • 3.3 Use active listening to establish rapport with international clients
  • 3.4 Investigate and act upon opportunities to offer positive feedback to clients
  • 3.5 Use open questions to promote two-way communication
  • 3.6 Identify and act upon potential barriers to effective communication with international clients taking into account cultural influences
  • 3.7 Ensure communication processes initiated identify client needs, preferences and expectations
4. Maintain and improve relationships with international clients
  • 4.1 Develop strategies to establish processes for obtaining ongoing feedback from international clients to monitor satisfaction levels using appropriate techniques
  • 4.2 Use strategies developed to elicit feedback to provide information in a form that can be used to improve relationships with international clients
  • 4.3 Use feedback obtained to develop and implement strategies to maintain and improve relationships with international clients
  • 4.4 Review the effectiveness of communication with international clients on a regular basis
No information
No information
Replaces
State Code National Code Title Type
D0968 BSBREL501A Build international client relationships Unit of competency
Replaced By
State Code National Code Title Type
OCD87 BSBTWK601 Develop and maintain strategic business networks Unit of competency
State Code National Code Title Type
AVU4 BSB50115 Diploma of Advertising Qualification
AVT5 BSB50815 Diploma of International Business Qualification
AVW6 BSB51215 Diploma of Marketing Qualification