Unit of competency Outline

Date retreived
23/07/2026 12:58 AM AWST

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Develop and apply knowledge of communications industry

Develop and apply knowledge of communications industry

Unit of competency
National Code
BSBMKG439
State Code
OCF54
TGA Status
Current
DTWD Status
Approved
Current Release Number
2.00
Current Release Date
12/02/2021
View on TGA
State Implementation and Classification
Approved Date
16/03/2021
Field of Education
080505 - Marketing
Original Release Date
16/03/2021
Nominal Hours
55
Description
This unit describes the skills and knowledge required to research, analyse and apply knowledge of the communications industry. This includes the marketing communications industries.The unit applies to individuals in entry-level positions who have a general knowledge of the structure, organisation and function of the communications industry. Individuals in this role may have a limited leadership and guidance responsibility to others. No licensing, legislative or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Research and analyse communications information
  • 1.1 Identify and access sources of information on the communications industry
  • 1.2 Research identified sources of information and document outcomes
  • 1.3 Analyse the communications industry sectors, associations, networks and societal role and key stakeholders
  • 1.4 Analyse technological developments, trends and issues of the for communication industry
2. Develop communications deliverables
  • 2.1 Identify resources and task requirements for developing deliverables, with relevant personnel
  • 2.2 Use research to prepare deliverable according to organisational policies and procedures
  • 2.3 Organise information included in the communications
  • 2.4 Establish criteria for assessing deliverable
  • 2.5 Share deliverable to relevant personnel
3. Finalise communications deliverables
  • 3.1 Seek feedback on deliverable from relevant personnel
  • 3.2 Incorporate feedback to deliverable
  • 3.3 Implement procedures for ongoing monitoring of the communications industry
  • 3.4 Update information in the deliverable, as required
No information
No information