Unit of competency Outline

Date retreived
23/07/2026 1:31 AM AWST

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Promote automotive products and services

Promote automotive products and services

Unit of competency
National Code
AURSCA106
State Code
OCL57
TGA Status
Current
DTWD Status
Approved
Current Release Number
1.00
Current Release Date
13/11/2020
View on TGA
State Implementation and Classification
Approved Date
31/03/2021
Field of Education
080501 - Sales
Original Release Date
31/03/2021
Nominal Hours
20
Description
This unit describes the skills and knowledge required to promote automotive products and services. It involves applying a high level of product or service knowledge, promoting products and services to current and potential customers, establishing on-selling opportunities in a sales situation, and recommending complementary products and services to customers.The unit applies to those working in the automotive sales and service industry.No licensing, legislative, regulatory or certification requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Develop knowledge of automotive products and services
  • 1.1 Research and clarify the use, purpose and application of products and services according to workplace procedures
  • 1.2 Research and interpret comparisons between available products and services
  • 1.3 Research and interpret workplace promotional and marketing activities relevant to products and services
2. Identify and match customer needs to products and services
  • 2.1 Determine customer buying motives and requirements through questioning, active listening and non-verbal communication cues
  • 2.2 Guide customer to product or service that matches their identified buying motives and requirements
  • 2.3 Explain and highlight features and benefits of product or service and relevance to customer requirements
  • 2.4 Conduct and align demonstrations to customer buying motives and requirements according to workplace marketing and sales practices
  • 2.5 Use selling techniques according to workplace procedures and legal requirements
3. Maximise sales opportunities
  • 3.1 Identify and apply opportunities for making additional sales
  • 3.2 Assess on-sell opportunities through knowledge of customer needs and available complementary automotive products and services
  • 3.3 Determine customer need and interest in additional or complementary products and services
  • 3.4 Discuss and promote benefits of additional or complementary products and services to customer
No information
No information
Replaces
State Code National Code Title Type
AXB25 AURSCA006 Promote automotive products and services Unit of competency