Elements and Performance Criteria

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Key objective of the media presentation may include:
product or brand marketing
individual or organisational promotion
education purposes
fashion shoot.
Media presentation may include:
photo images
digital files
video files.
Stakeholders may include:
client
product company
sponsors
suppliers and contractors
organising committees
colleagues.
Broad factors influencing the hair conceptmay include:
media objective or purpose
target audience
market and competitors
media presentation to be used
number of hair designs
equipment and resources availability
overall budget estimate.
Creative thinking techniques may include:
brainstorming
graphic organisers, such as visual maps
making associations
mind maps
visualisation.
Appropriate experts may include:
photographers
camera operators
lighting technicians
set technicians.
Presentation methodologies to be used may include:
CDs and DVDs
digital media presentations
digital and photo slide shows
digital media sequences with recorded sound
presentation cards, promotional folders
printed images
websites
interactive media.
Legal and ethical constraints may include:
legislation
regulations
codes of practice
ethical principles
policies and guidelines
society’s expectations
cultural expectations and influences
social responsibilities, e.g. protection of children, environmental issues.
Operational plan may include:
costing of all resources and materials to be provided
purchasing of resources and materials to be used
timelines
model requirements
staff and volunteering requirements
staff and volunteering roles and responsibilities
choreography
rehearsals.
Resources may include:
models
assistant hairdressers
hairdressing equipment, materials and products
makeup artists
clothing
make up
accessories.
Issues that may be addressed in risk management strategies may include:
potential non-attendance of models, staff or volunteers
lack of experience of staff or volunteers
shoot preparations and impacts of preparation to meet timelines.
Model preparations may include:
prestyling including colouring, hair in first pli
makeup application
garments and accessory fittings.

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.
Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
planning and developing innovative and creative hair designs concepts that reflects media objectives
realising hair designs, using styling techniques and finishes appropriate for optimised presentation for a variety of media presentations.
complying with legislative and ethical issues in relation to the presentation of creative work
applying appropriate cross-cultural communication skills and knowledge in preparing and monitoring the presentation of hair designs
monitoring and reviewing hair designs against production requirements to ensure required purpose is met.
Context of and specific resources for assessment
Assessment must ensure access to:
a range of real work situations which includes involvement in other related activities relevant to this environment
comprehensive and sufficient information about the client brief to allow the candidate to fully develop hair design concepts and operational plans to meet the requirements
preparation and production sites on which the candidate can work
interaction with others to reflect the communication aspects of the unit
interaction with the client and production team to reflect the on-site management aspects of the unit
a fully equipped office environment using appropriate computers, software and information programs and publications to facilitate the processes involved in developing and documenting hair design concepts and operational plans.
For further guidance on the use of an appropriate simulated environment, refer to the Assessment Guidelines in this Training Package.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
direct observation of the candidate completing tasks during setup, operation and post activities of the presentation of hair designs
evaluation of innovative and creative hair designs on-site at the production site where the designs are managed by the candidate
review of operational plans prepared by the candidate for preparation and monitoring of the presentation of hair designs
case studies to assess ability to develop the hairdressing concepts and plans for different client briefs
evaluation of reports prepared by the candidate detailing the planning processes undertaken for the presentation of work and highlighting particular challenges and issues
written and verbal questioning or interview to test knowledge of presentation methodologies, hair design options and styles for different types of presentation methodologies, varying operational constraints, risk management issues and minimal impact practices
review of portfolios of evidence and thirdparty workplace reports of onthejob performance.
Guidance information for assessment
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example:
SIHHTLS804 Provide creative leadership to the hairdressing industry