Unit of competency Outline
Date retreived
23/07/2026 12:53 AM AWST
23/07/2026 12:53 AM AWST
Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.
Implement promotional strategies for financial products and services
Implement promotional strategies for financial products and services
Unit of competency
National Code
FNSSAM422
FNSSAM422
State Code
OEC87
OEC87
TGA Status
Current
Current
DTWD Status
Approved
Approved
State Implementation and Classification
Approved Date
07/12/2022
Field of Education
080501 - Sales
Original Release Date
07/12/2022
Nominal Hours
60
Description
This unit describes the skills and knowledge required to prepare, implement and review a promotional strategy for a product or service offered by a financial services organisation.The unit applies to individuals who work under a level of supervision but have responsibility for collating, coordinating and reviewing strategic activities.Work functions in the occupational areas where this unit may be used are subject to regulatory requirements. Users are advised to check with the relevant regulatory authorities to confirm those requirements.
Notes
Elements and Performance Criteria
1. Prepare to implement promotional strategy
- 1.1 Analyse promotional strategy and clarify budget and timeframe targets
- 1.2 Use existing promotional package materials that meet requirements of promotional strategy, to enhance business corporate image and satisfy required legislation, regulations and codes of practice
2. Initiate promotional strategy
- 2.1 Identify distribution channels and reach agreements for providing products and/or services
- 2.2 Train personnel in product and service knowledge and client service skills
- 2.3 Distribute promotional materials to personnel through established distribution channels within required timeframes
3. Review promotional strategy
- 3.1 Establish criteria to measure effectiveness of strategy and performance criteria for personnel and distribution channels, and monitor attainment of targets
- 3.2 Adjust strategy or product and service distribution as required
- 3.3 Contribute feedback on implementation of promotional strategy and planning process
No information
No information
Replaces
| State Code | National Code | Title | Type |
|---|---|---|---|
| AUS99 | FNSSAM402 | Implement a sales plan | Unit of competency |
| State Code | National Code | Title | Type |
|---|---|---|---|
| BHT8 | FNS42022 | Certificate IV in Banking Services | Qualification |
| BFF4 | FNS41820 | Certificate IV in Financial Services | Qualification |