Elements and Performance Criteria

This unit applies to any enterprise involved in event management. The following explanations identify how this unit may be applied in different workplaces, sectors and circumstances.
Events refers to all types of events including:
conferences
symposia
exhibitions
festivals
promotions
shows
sporting events
parades
cultural celebrations
trade and consumer shows
social events
public events
corporate events
charitable, fund-raising events.
Opportunities to update knowledge may include:
industry seminars
training courses
industry association membership
participation in events industry association activities
informal networking with colleagues
reading industry journals
web research.
Ethical industry practices in the context of events may include:
commission procedures
bookings at venues
confidentiality
overbooking
sub-contracting
pricing.
Legal issues in the context of events may include:
public liability
duty of care
licensing
risk management
occupational health and safety
Technologies that impact on the event organisation process may relate to:
project management systems
delegate registration and tracking systems
CAD systems
Internal venue booking systems.
This unit applies to any enterprise involved in event management. The following explanations identify how this unit may be applied in different workplaces, sectors and circumstances.
Events refers to all types of events including:
conferences
symposia
exhibitions
festivals
promotions
shows
sporting events
parades
cultural celebrations
trade and consumer shows
social events
public events
corporate events
charitable, fund-raising events.
Opportunities to update knowledge may include:
industry seminars
training courses
industry association membership
participation in events industry association activities
informal networking with colleagues
reading industry journals
web research.
Ethical industry practices in the context of events may include:
commission procedures
bookings at venues
confidentiality
overbooking
sub-contracting
pricing.
Legal issues in the context of events may include:
public liability
duty of care
licensing
risk management
occupational health and safety
Technologies that impact on the event organisation process may relate to:
project management systems
delegate registration and tracking systems
CAD systems
Internal venue booking systems.

Essential Knowledge and Skills to be Assessed
The following knowledge and skills must be assessed as part of this unit:
main types of events as listed in the Range Statement including the following for different event types:
objectives/roles
scope
nature of audience
key stakeholders
key elements of staging an event

structure and function of the events industry, including:
relationships between the events industry and other industries such as tourism, hospitality and entertainment
businesses and organisations involved in the industry
key motivations for hosting events

the role and impact of events on local economies
legal and ethical issues that impact on event management including overview of relevant legislation
current and emerging technology for different aspects of the event management process.
Linkages to Other Units
This unit underpins effective performance in all other event management related units. It is also an extension of the following units and combined training and assessment is appropriate:
THHHCO01B Develop and update hospitality industry knowledge
THTTCO01B Develop and update tourism industry knowledge
Critical Aspects of Assessment
Evidence of the following is critical:
general knowledge of the events industry as listed under Essential Knowledge and Skills
understanding of how industry knowledge can be applied to work activities to maximise effective performance
knowledge of ways to maintain currency of knowledge.
Context of Assessment and Resource Implications
Assessment must ensure:
application of knowledge to specific event organisational contexts.
Assessment Methods
Assessment methods must be chosen to ensure that the application of knowledge to event organisation activities can be practically demonstrated. Methods must include assessment of knowledge as well as assessment of practical skills.
The following examples are appropriate for this unit:
case studies and problem solving to assess application of knowledge to different event organisation situations and contexts
questions to assess knowledge of different aspects of the events industry as detailed in the Evidence Guide
review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate.
Key Competencies in this Unit
Key Competencies are an integral part of all workplace competencies. The table below describes those applicable to this unit. Trainers and assessors should ensure that they are addressed in training and assessment.
Level 1 = Perform Level 2 = Administer and Manage Level 3 = Design and Evaluate
Key Competencies
Collecting, Organising and Analysing Information
For example:
Deciding whether to join an industry association based on evaluation of promotional materials (2)
Communicating Ideas and Information
For example:
Liaising with clients on protocol requirements for a given event (1)
Planning and Organising Activities
For example:
Organising a personal program of professional development activities for the upcoming year (1)
Working with Others and in Teams
For example:
Discussing industry developments with colleagues (1)
Using Mathematical Ideas and Techniques
Not Applicable
Solving Problems
For example:
Respond to situation organising a particular type of event that includes components of which you have no knowledge (1)
Using Technology
For example:
Using the Internet to source information on the events industry (1)
Essential Knowledge and Skills to be Assessed
The following knowledge and skills must be assessed as part of this unit:
main types of events as listed in the Range Statement including the following for different event types:
objectives/roles
scope
nature of audience
key stakeholders
key elements of staging an event

structure and function of the events industry, including:
relationships between the events industry and other industries such as tourism, hospitality and entertainment
businesses and organisations involved in the industry
key motivations for hosting events

the role and impact of events on local economies
legal and ethical issues that impact on event management including overview of relevant legislation
current and emerging technology for different aspects of the event management process.
Linkages to Other Units
This unit underpins effective performance in all other event management related units. It is also an extension of the following units and combined training and assessment is appropriate:
THHHCO01B Develop and update hospitality industry knowledge
THTTCO01B Develop and update tourism industry knowledge
Critical Aspects of Assessment
Evidence of the following is critical:
general knowledge of the events industry as listed under Essential Knowledge and Skills
understanding of how industry knowledge can be applied to work activities to maximise effective performance
knowledge of ways to maintain currency of knowledge.
Context of Assessment and Resource Implications
Assessment must ensure:
application of knowledge to specific event organisational contexts.
Assessment Methods
Assessment methods must be chosen to ensure that the application of knowledge to event organisation activities can be practically demonstrated. Methods must include assessment of knowledge as well as assessment of practical skills.
The following examples are appropriate for this unit:
case studies and problem solving to assess application of knowledge to different event organisation situations and contexts
questions to assess knowledge of different aspects of the events industry as detailed in the Evidence Guide
review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate.
Key Competencies in this Unit
Key Competencies are an integral part of all workplace competencies. The table below describes those applicable to this unit. Trainers and assessors should ensure that they are addressed in training and assessment.
Level 1 = Perform Level 2 = Administer and Manage Level 3 = Design and Evaluate
Key Competencies
Collecting, Organising and Analysing Information
For example:
Deciding whether to join an industry association based on evaluation of promotional materials (2)
Communicating Ideas and Information
For example:
Liaising with clients on protocol requirements for a given event (1)
Planning and Organising Activities
For example:
Organising a personal program of professional development activities for the upcoming year (1)
Working with Others and in Teams
For example:
Discussing industry developments with colleagues (1)
Using Mathematical Ideas and Techniques
Not Applicable
Solving Problems
For example:
Respond to situation organising a particular type of event that includes components of which you have no knowledge (1)
Using Technology
For example:
Using the Internet to source information on the events industry (1)