Unit of competency Outline

Date retreived
22/07/2026 8:06 PM AWST

Whilst all efforts are made to provide accurate and timely information from the relevant source/documentation, please be aware that the information supplied may not be the most current version. The accuracy of the detail has not been confirmed by the Department and therefore should not be relied upon without first confirming the contents.

Build and launch a small business website

Build and launch a small business website

Unit of competency
National Code
SITXEBS003
State Code
AWQ59
TGA Status
Deleted
DTWD Status
Deleted
Current Release Number
1.00
Current Release Date
03/03/2016
View on TGA
State Implementation and Classification
Approved Date
12/07/2016
Field of Education
080905 - Practical Computing Skills
Original Release Date
12/07/2016
Nominal Hours
76
Description
This unit describes the performance outcomes, skills and knowledge required to build a basic website to meet business needs, including selecting a hosting service and appropriate web development software, planning the website structure, and constructing the site. It requires the technical skills and knowledge typically needed by a business that chooses to develop its own site rather than access the services of IT professionals.The unit applies to all industry sectors, and is particularly relevant to small businesses that develop their own websites. People undertaking this role work independently or with limited guidance. Depending on the business context, this could include owner-operators.No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Plan website structure.
  • 1.1.Develop website style and structure to suit business purpose and intended target audience.
  • 1.2.Identify and include appropriate features and capabilities in website structure.
  • 1.3.Determine layout and navigation requirements for appearance, readability, links and ease of operation.
  • 1.4.Ensure maximum site accessibility.
  • 1.5.Clearly document structure to facilitate efficient development.
  • 1.6.Develop and integrate appropriate interactive forms into website structure to capture customer data.
  • 1.7.Select authoring tools and software based on website requirements.
  • 1.8.Identify and integrate website security requirements.
2. Develop website content.
  • 2.1.Select and use business information to create website content.
  • 2.2.Define information for inclusion in interactive forms based on their purpose.
  • 2.3.Adapt information for inclusion to ensure site is clear, scannable and readable.
  • 2.4.Use language, style and tone suited to business image and intended target audience.
  • 2.5.Integrate content features according to website structure.
  • 2.6.Check content for accuracy, currency and relevance.
3. Create website pages.
  • 3.1.Create plan for website pages and active links to meet layout and navigation requirements.
  • 3.2.Select page titles and key words that reflect business purpose and website content, and assist access via search engines.
  • 3.3.Improve page presentation by adding features.
  • 3.4.Develop linked web pages according to website plan, ensuring links are clearly named and unambiguous.
  • 3.5.Use appropriate techniques to create interactive forms.
  • 3.6.Create pages consistent with site design specifications.
4. Select and use a web hosting service.
  • 4.1.Identify sources of information on web hosting options.
  • 4.2.Evaluate and select web hosting services according to business and technical requirements.
  • 4.3.Upload files to selected web hosting service according to technical requirements and business agreements.
5. Test and critically evaluate website.
  • 5.1.Test website functions, processes and navigation to confirm operational status, appearance, accuracy and ease of operation.
  • 5.2.Evaluate effectiveness of interactive forms to ensure that required sales data is collected for business.
  • 5.3.Evaluate website according to business website strategy to ensure it projects a business image suited to the e-business model.
  • 5.4.Identify problems, develop a range of strategies to solve them, and apply appropriate and sustainable solutions.
No information
No information
Replaces
State Code National Code Title Type
WF790 SITXICT401 Build and launch a small business website Unit of competency