Accredited course Outline
22/07/2026 11:19 AM AWST
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Certificate IV in Public Relations
Certificate IV in Public Relations
52406WA
9065
Replaced
Replaced
State Implementation and Classification
Description
This course aims to provide people with a detailed understanding of the public relations industry and the role of public relations professionals. It aims to equip people with the necessary skills and knowledge to work at a junior level within the communications industry or ensures a credible pathway to higher level communications qualification at University.
Schedule
1. Core units
Complete all ten (10) core units below
| State Code | National Code | Title | Hours | Type |
|---|---|---|---|---|
| D0861 | BSBMKG412A | Conduct e-marketing communications | 50 | Unit of competency |
| D1110 | CUFDIG304A | Create visual design components | 40 | Unit of competency |
| D0950 | BSBPUB401A | Develop and apply knowledge of public relations industry | 80 | Unit of competency |
| D0951 | BSBPUB402A | Develop public relations campaigns | 50 | Unit of competency |
| D0952 | BSBPUB403A | Develop public relations documents | 50 | Unit of competency |
| D1197 | CUFWRT401A | Edit texts | 30 | Unit of competency |
| D0965 | BSBREL401A | Establish networks | 40 | Unit of competency |
| D0631 | BSBCMM401A | Make a presentation | 30 | Unit of competency |
| D0855 | BSBMKG401B | Profile the market | 40 | Unit of competency |
| D1195 | CUFWRT301A | Write content for a range of media | 50 | Unit of competency |
Replaces
| State Code | National Code | Title | Type |
|---|---|---|---|
| 9063 | 52000 | Certificate IV in Public Relations | Accredited course |
VET Info Notes
2. The proponent for this course is Central Institute of Technology. This course has been accredited by the Training Accreditation Council (TAC) in Western Australia. It has been placed on the National Register as code 52406WA.
3. Training providers who wish to deliver the course covered in this application must obtain written approval from the proponent and be registered by their state/territory accrediting body. Contact the Director, Learning Portfolio Support at Central Institute of Technology on (08) 9427 1247 or email Carmen.broderick@central.wa.edu.au
4. Details of this course were entered on to STARS on 15/09/2011.
No information