Elements and Performance Criteria

The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Sources of informationmay include:
computer data, including the Internet
discussions with experienced industry personnel
industry:
accreditation operators
associations and organisations
developers of codes of conduct or ethics
journals
seminars
International Organization for Standardization (ISO)
networking with:
colleagues
suppliers
plain English documents, issued by government regulators, that describe laws relevant to the events industry
libraries
media
personal observations and experience
reference books
training courses
unions.
Events industry may coordinate events for:
business and corporate
entertainment and leisure
exhibitions, expositions and fairs
festivals
fundraising
government and civic
marketing
meetings and conventions
social
sports.
Information of relevance to the event industry may include:
career opportunities within the industry
event types and staging elements
events markets and their relevance to industry sectors
sectors and businesses within the industry, their relationships and the services available in each sector
economic and social significance of the event industry, which may relate to:
community role in events
effect on local amenities and facilities
employment
role of and impacts on local communities
major event industry bodies and associations
quality assurance schemes
relationships between events and other industries, including:
cultural
entertainment, live theatre production and staging
hospitality
sport
tourism
roles and general responsibilities for different jobs in the industry
specific features of the local and regional industry
workplace relations and award provisions.
To enhance the quality of work performancemay involve:
improving skills and productivity
developing event products and services to meet current market trends and customer expectations
providing quality event service
suggesting new and improved work processes
working effectively with:
other sectors of the event industry
sponsors
staff and volunteers
suppliers
working according to:
ethical industry practices to ensure smooth event operations
legislation to ensure compliance.
Quality assurance schemes may include:
accreditation schemes
codes of conduct or ethics
industry association memberships
Australian and international standards
occupational licences.
Ethical industry practices may relate to:
agreed compliance with:
accreditation schemes
codes of conduct
Australian and international standards
preferred product arrangements
payment of commission
terms of payment
confidentiality of customer information
consumer protection:
provision of services as promoted
reasonable consumer pricing
truth and honesty in all information given to customers
declaration of:
commissions
fees and other charges
gifts and services provided free of charge
tips
maintaining the rights and lifestyle conditions of local community residents
overbooking
product recommendations
professional behaviour when participating in site inspections and industry events.
Technologies may involve:
customer technologies:
applications for electronic devices and computers
online booking systems
computer-aided despatch systems
ebusiness
industry technologies:
online booking systems
registration systems
reservations, operations, financial and tracking systems
project management systems
social media sites.
Opportunities may include:
discussions with experienced industry personnel
networking with:
colleagues
suppliers
participating in:
industry accreditation schemes
industry seminars
membership of professional industry associations
union membership
training courses.
Current issues and trends for the industry may relate to:
carbon pricing
emerging markets
environmental, social and cultural impacts and sustainability management
global economic and financial crises
government initiatives
industry expansion or retraction
industry initiatives
labour issues
maintaining organisational and industry profitability by productivity and pricing flexibility
shrinking markets.

The evidence guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.
Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the ability to:
source current event industry information and use this in daytoday activities to maximise effective performance
demonstrate knowledge of the event industry, including main roles, functions and interrelationships of sectors
integrate knowledge of the basic aspects of key laws and ethical issues specifically relevant to the event industry:
environmental protection
local community protection
consumer protection.
Context of and specific resources for assessment
Assessment must ensure use of:
computers, printers, communication technology and information programs used to source industry information
information on current event industry practice, products and services
information on codes of conduct, membership and benefits distributed by:
industry associations
accreditation operators
unions
plain English documents issued by government regulators that describe laws specifically relevant to the event industry.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
exercises and project activities that allow assessment of the individual’s ability to:
obtain current and accurate event industry information
research information to meet differing operational needs
group projects that allow individuals to collectively source information on differing aspects of the event industry and present it in a portfolio
direct observation of the individual delivering an oral presentation on the sourced information
case studies so the individual can obtain information on features of current staging elements for different events
problem-solving exercises so the individual can identify new knowledge required to complete operational activities and source information to resolve the deficiency
written and oral questioning to assess knowledge of:
sectors of the event industry and their interrelationships
laws relevant to the event industry
review of portfolios of evidence and thirdparty workplace reports of onthejob performance by the individual.
Guidance information for assessment
The assessor should design integrated assessment activities to holistically assess this unit with other units relevant to the industry sector, organisation and job role, for example:
BSBCMM201A Communicate in the workplace
SITTTSL201 Operate an online information system.