Unit of competency Outline

Date retreived
22/07/2026 6:09 AM AWST

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Coordinate production of brochures and marketing materials

Coordinate production of brochures and marketing materials

Unit of competency
National Code
SITXMPR001
State Code
AWQ24
TGA Status
Replaced
DTWD Status
Replaced
Current Release Number
1.00
Current Release Date
03/03/2016
View on TGA
State Implementation and Classification
Approved Date
12/07/2016
Field of Education
080505 - Marketing
Original Release Date
12/07/2016
Nominal Hours
40
Description
This unit describes the performance outcomes, skills and knowledge required to coordinate the development process for brochures and other marketing materials from a content and production perspective. The unit applies to all industry sectors and all types of marketing materials, both physical and virtual. Individuals working independently with limited supervision undertake this role. Depending on the business context, this could include sales and marketing personnel, managers, and owner-operators of small businesses.This unit reflects the general skills needed by those involved in sales and marketing activities and does not include the skills required by professional graphic designers or copywriters.No occupational licensing, certification or specific legislative requirements apply to this unit at the time of publication.
Notes
Elements and Performance Criteria
1. Plan production of brochures and marketing materials.
  • 1.1.Plan production of brochures and marketing materials according to marketing objectives.
  • 1.2.Evaluate factors that impact on nature of materials and development process, including sustainability considerations.
  • 1.3.Create production plans, including timelines, responsibilities, budget and contingency measures.
2. Produce information for inclusion.
  • 2.1.Produce or obtain accurate and complete information for inclusion.
  • 2.2.Present information that promotes the business in a clear format and a culturally appropriate way.
3. Obtain quotations for artwork and printing as appropriate.
  • 3.1.Provide accurate and complete specifications to quoting organisations within appropriate timeframe.
  • 3.2.Obtain quotations with details of potential variations to cost and conditions that may apply.
4. Develop final copy for brochures and marketing materials.
  • 4.1.Develop copy using basic creative writing techniques or obtain from relevant source.
  • 4.2.Integrate accurate, practical and operational details.
  • 4.3.Present accurate information about costs and conditions.
  • 4.4.Check copy for accuracy prior to submission for production.
5. Coordinate production of brochures and marketing materials.
  • 5.1.Liaise with production personnel and monitor schedule.
  • 5.2.Check and correct production work as required.
  • 5.3.Approve artwork according to organisational guidelines.
  • 5.4.Obtain and deliver materials on schedule or action contingency measures.
No information
No information
Replaces
State Code National Code Title Type
WF805 SITXMPR401 Coordinate production of brochures and marketing materials Unit of competency
Replaced By
State Code National Code Title Type
OEA08 SITXMPR009 Coordinate production of brochures and marketing materials Unit of competency