Elements and Performance Criteria

RANGE STATEMENT
The range statement relates to the unit of competency as a whole. It allows for different work environments and situations that may affect performance. Bold italicised wording, if used in the performance criteria, is detailed below. Essential operating conditions that may be present with training and assessment (depending on the work situation, needs of the candidate, accessibility of the item, and local industry and regional contexts) may also be included.
Strategic, business and operational plan may include:
previously formulated:
action plan
business goals
competitor analysis
financing arrangements or financial targets
management arrangements and/or personnel requirements
marketing approaches
product or service research or analysis
Key stakeholders may include:
business partners or financiers
customers
shareholders
staff
technical experts or advisers
Performance objectives and measures may relate to:
efficiency measures
input measures such as staff time or dollars allocated
outcomes measures
qualitative indicators such as feedback from customers, effect on the wider market or competitors, staff reports
quantitative indicators, such as numbers produced and sold, turnover, customer satisfaction ranking, lower staff turnover
Business plan includes:
description of the business
business products and services
marketing activity
financial indicators
productivity and performance targets for key result areas such as:
community awareness or branding
environmental impact
governance or management
quality
sales
triple bottom line
workforce
Coaching refers to:
informal on-the-job and off-the-job advice and training to improve performance

EVIDENCE GUIDE
The Evidence Guide provides advice on assessment and must be read in conjunction with the performance criteria, required skills and knowledge, range statement and the Assessment Guidelines for the Training Package.

Overview of assessment

Critical aspects for assessment and evidence required to demonstrate competency in this unit
Evidence of the following is essential:
analysis of the strengths and weaknesses of a range of business plans
implementation of a business plan including evaluation of performance against documented indicators in key results areas
knowledge of performance measurement approaches and benchmarking.
Context of and specific resources for assessment
Assessment must ensure:
access to appropriate documentation and resources normally used in the workplace.
Method of assessment
A range of assessment methods should be used to assess practical skills and knowledge. The following examples are appropriate for this unit:
assessment of written reports/examples of business plans and their outcomes
direct questioning combined with review of portfolios of evidence and third party workplace reports of on-the-job performance by the candidate
oral or written questioning to assess knowledge of options for developing business plans
review of development of performance objectives and measures
review of how business plan was communicated to all relevant parties.
Guidance information for assessment
Holistic assessment with other units relevant to the industry sector, workplace and job role is recommended, for example:
other units from the Advanced Diploma of Management.